How do I add an appointment booking link to my Google business account?

Looking for an easy way to call potential customers to action when they see your listing on Google? The solution is adding an appointment booking link to your Google My Business (GMB) listings. This adds a call to action button to your business listing and allows customers to schedule an appointment, reserve a table, view a menu, or even place an order right from your Google listing. 

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How to Add an Appointment Booking Link

You don't have to have a dedicated marketing team to add an appointment link to your Google listing; in fact, by following a few simple instructions, you can be set up in about a week. Customers who search for your business on Google to check hours of operation or get directions now have a simple way to commit to moving forward with you. 

1. Sign into your Google My Business Account. If you don't have have an account yet, create an account and verify your business in order to set up your appointment booking link. This guide walks you through that process. 
2. Select the site you'd like to set up bookings for if you have more than one site. 
3. Click on Bookings. Keep in mind that bookings aren't available for all businesses and all regions, so if you don't see the bookings tab, you likely don't have this service available.
4. Sign up with one of the many booking providers that partner with Google (or link your existing account). 

It takes about a week for a new account to link and then you're ready to go! Customers are now able to book with your business right from your Google listing. 

Keep in mind that some scheduling apps/providers charge an additional fee when customers book through Google. 

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