What Synup Does?

Synup helps businesses engage with their customers online, and respond to their experiences, reviews, and feedback to enhance their business perception. Since managing reviews single-handedly becomes difficult and can cost a lot of time, automating it becomes essential. Therefore, Synup helps consolidate these reviews from various websites, making it easier for you to engage with their customers at scale and build a better relationship with them. 

Key Features

✅ Review Monitoring: Keep track of reviews from Google, Facebook, and Yellow Pages, and respond to them all in one place.

✅ Customer Sentiment Analysis: Understand customer feelings quickly with intelligent language processing.

✅ Feedback Collection: Gather direct feedback from customers via emails and SMS to identify areas for improvement.

✅ Review Templates: Access ready-made templates to encourage customers to leave new reviews.

✅ Smart Response System: Automatically respond to reviews based on sentiment, star rating, location, or keywords.

✅ Expert Support: Get help from our support team for setup and using the platform effectively.

✅ White Label Reputation Management: Agencies and resellers can offer reputation management services under their brand, with access to features like review monitoring and analytics.

✅ Integration with CRMs: Sync with over 100 CRM and POS systems to start review campaigns automatically.

✅ Detailed Reporting: Access comprehensive reports and analytics to track review performance and reputation management strategies.

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Benefits of using Synup

⭐️ Save Time and Boost Revenue

Synup helps you quickly find new clients and keep existing ones, making it easier to meet your revenue goals.

⭐️ All-in-One Local Marketing Suite

Manage your listings, monitor your reputation, and enhance your social media, all from one platform. This gives you more time for strategic planning.

⭐️ Efficient Automation

Synup automates reviews, listings, and content workflows, acting like a personal assistant to save you valuable time.

⭐️ Complete Client Management

With CJ Leads, you can handle all aspects of client interactions from lead generation to account management in one place.

⭐️ Managed Services

Let Synup’s expert team handle your daily local marketing tasks, so you don’t have to.

⭐️ Dedicated Support

Our support team understands your business needs and offers personalized help, including weekly office hours for learning more about local marketing.

⭐️ Seamless White-Labeling

Enjoy fully customized, on-brand solutions with our white-label services, backed by excellent support.

How to get started with Synup?

Sign up for a demo and once your account has been set up and you’re in, it's as simple as it can get. All you have to do is, connect all your accounts such as Google and Facebook and we’ll sync all your reviews for you. Next, you just need to click on ‘Reviews’ and select respond to the reviews you want to respond to. 

Synup’s reputation management suite helps you monitor, manage, analyze, and respond to reviews with ease.

Synup also offers you a ton of response templates that can come in handy and make it easier for you to respond to your customers with just a few clicks. 

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What Birdeye Does?

Birdeye is an all-in-one online reputation management platform that helps multi-location businesses with local listings management, reputation management, social media management, store locator pages, and much more. Birdeye also offers a wide range of integrations as compared to BrightLocal while ensuring a smoother integration experience. 

Features: 

➡️ Offers end-to-end local listings management 

➡️ AI-powered social media platform to help generate social media posts in minutes

➡️ An all-in-one reviews software that 

➡️ Has an in-built AI automated chat assistant - Bird AI

➡️ In-depth reporting and analytics that help you understand your overall performance 

➡️ Helps create personalized and high-converting text messages at scale 

➡️ Collects feedback and analyzes data with surveys 

➡️ Benchmark and analyze how your competitors are performing 

➡️ Has a comprehensive payment solution that can be implemented across text, scan, card readers, your website, and at various other places. 

Pros:

✅ Great review management process, very intuitive and easy to use

✅ An in-built payment solution

Cons: 

❌ Doesn’t make use of their own tech for listings management

❌ Priced too high for SMBs and Agencies 

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‍Priced at $299 Per Month

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What Vendasta Does? 

Vendasta is an all-in-one comprehensive platform for agencies and resellers, offering a wide range of products similar to BrightLocal. If you're looking for a comprehensive standalone tool and want to avoid additional costs, Vendasta is a solid alternative to BrightLocal.

Features: 

➡️ Complete set of local marketing tools: listing management, CRM, social media, and reputation management.

➡️ Centralized management of listings across multiple sites and platforms.

➡️ Brand monitoring to track online mentions and conversations.

➡️ All-in-one system for monitoring, requesting, responding to, and analyzing reviews.

➡️ White-label option for agencies and resellers.

Pros:

✅ Provides great sales and marketing reports 

Cons: 

❌ Some of the features are glitchy at times and might not work

❌ Products and services don’t fit the expectations at times 

❌ Might be priced a little on the higher end for SMBs

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Priced at $79 Per Month

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What Moz Local Does?

Moz Local focuses on accurate data for local searches, while BrightLocal offers user-friendly reporting and SEO management. Both help businesses improve local search presence, with Moz being strong on data accuracy and BrightLocal on easy reporting. However, the advantage Moz Local has over BrightLocal is that it’s fairly priced and is also cost-effective in the long run.

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Features:

➡️ Sync listings across search engines, directories, and apps in one place.

➡️ Find and remove duplicate listings.

➡️ Get guidance for optimizing listings and share them automatically.

➡️ Manage reviews from one inbox.

➡️ Track review sentiment and analyze feedback trends.

➡️ Post listings directly to Google and Facebook.

➡️ Share social content across multiple directories.

Pros:

✅ User-friendly and easy to make use of 

✅ Affordable and fairly priced 

Cons:

❌ The customer support is subpar 

❌ Missing essential functions like citation builder and review management 

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Priced at $14 Per Month

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What Yext Does? 

Yext is like an all-in-one suite for multi-location businesses to help them manage listings, reputation, reviews, build store locator pages, landing pages, and more. It offers great leverage over BrightLocal since it’s not manual and is mostly API-based. Therefore, updates are faster and don’t take much time and that’s what makes it better than BrightLocal.

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Features: 

➡️ Helps build business listings across 200 maps and search engines

➡️ Can generate, respond, and monitor reviews at scale

➡️ Offers an AI dynamic search experience

➡️ Helps amplify your brand’s social media presence across various platforms such as Apple, Facebook, Google and Instagram

➡️ Users can build state-of-the-art store locator pages

➡️ Provides actionable insights and analytics

➡️ Yext Chat is built especially for enterprise-level customers  

Pros:

✅ Manages everything under a single roof 

Cons:

❌ The customer support is not that great

❌ Increases its pricing rapidly

❌ No CRM or POS Integration for review generation

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Priced at $4 Per Week

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What ReviewTrackers Does?

ReviewTrackers offers robust review management tools with sentiment analysis, while BrightLocal provides comprehensive local SEO solutions including review monitoring and citation building. Both platforms aim to help businesses improve their online reputation and local search visibility, with ReviewTrackers focusing more on review management features and BrightLocal offering a wider range of SEO tools.

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Features: 

➡️ Streamline your review management process effortlessly.

➡️ Gain insights into your competitors' strategies with competitive intelligence tools.

➡️ Understand the sentiment behind customer feedback for better decision-making.

➡️ Seamlessly manage your social media presence alongside your reviews.

➡️ Enhance teamwork and productivity with collaborative features tailored to your needs.

Pros: 

✅ The ability to filter out responded reviews and unresponded reviews 

✅ The review aggregation feature is very helpful 

Cons:

❌ Customer support is not very prompt 

❌ Review sites disconnect without any prior notification 

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Priced at $99 Per Month

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What Chatmeter Does?

Chatmeter excels in reputation management with AI-driven listening tools, ensuring businesses stay informed about their online presence. Additionally, it provides valuable insights into consumer behavior and experiences, enhancing brand intelligence. In contrast, while BrightLocal offers reputation management solutions, it may not provide the same level of AI-powered listening or deep consumer behavior insights as Chatmeter.

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Features:

➡️ Assess your competitors' strategies and performance with competitor analysis tools.

➡️ Gather valuable feedback from customers to improve your products or services.

➡️ Utilize AI-powered techniques to manage and enhance your online reputation effectively.

➡️ Manage your social media presence seamlessly to engage with your audience.

➡️ Collaborate efficiently with your team members to achieve your goals.

Pros: 

✅ Sentiment Analysis is very intuitive 

✅ Offers custom reports 

✅ Super-responsive AI tools 

Cons:

❌ Slow at times, updates take a long time to load 

❌ Expensive 

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Offers custom pricing options for different services

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What SOCi Does?

SOCi is an AI-driven local marketing tool that streamlines listings management, social media, review management, and the creation of store locators and local landing pages. In comparison, BrightLocal offers similar features for managing local SEO but may not provide the same level of AI integration and automation as SOCi. While both platforms aim to enhance local marketing efforts, SOCi's emphasis on AI-powered solutions sets it apart in terms of efficiency and automation.

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Features:

➡️ Efficiently manage your local listings across various platforms, ensuring accurate and consistent information for your business.

➡️ Seamlessly handle your social media presence with tools for scheduling, posting, and engaging with your audience.

➡️ Stay organized and plan with a comprehensive content calendar to schedule your posts and campaigns.

➡️ Enhance your online visibility with customizable store locator pages to help customers find your locations easily.

➡️ Create engaging local landing pages tailored to specific locations to drive conversions and sales.

➡️ Access a vast content library to find relevant and engaging content for your local marketing efforts.

Pros: 

✅ Social Media Management on SOCi is great 

✅ Post analytics are comprehensive 

Cons

❌ Customer Support is a little hard to get in touch with

❌ The UI and UX both could be improved

❌ Automated content is not as great, looks AI-generated and over the-top 

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Pricing structure not transparent, offers custom pricing options for different services

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What Reputation Does? 

Reputation helps businesses manage listings, reviews, surveys, social media, and more, efficiently growing their online presence. While BrightLocal focuses on local SEO management, Reputation offers a broader range of tools for holistic online reputation management, making it a comprehensive solution for businesses aiming for efficient growth.

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Features:

➡️ Manage business listings across various platforms to ensure accurate information and visibility.

➡️ Handle reviews effectively and utilize Review Booster tools to enhance positive feedback.

➡️ Create location-specific pages to improve local search rankings and customer engagement.

➡️ Publish content on social media platforms to engage with your audience and promote your brand.

➡️ Monitor social media conversations and mentions to stay informed about your brand's online presence.

➡️ Integrate AI technologies to automate tasks and improve efficiency across your marketing efforts.

Pros:

✅ Easy to navigate and use 

Cons

❌ Reports can be made easier to use 

❌ Has a steep learning curve

❌ Does not have a citation builder 

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Offers custom pricing options for different services 

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What Whitespark Does?

WhiteSpark and BrightLocal are both Local SEO software options that help you track online rankings and manage your online reputation. WhiteSpark offers a wide range of local search services like rank tracking and citation building, while BrightLocal focuses more on detailed reporting and analytics. So, if you want a comprehensive suite of local SEO services, WhiteSpark might be your choice, but if you prioritize detailed reporting, BrightLocal could be a better fit.

Features: 

➡️ Monitor your local search rankings across various platforms to gauge your online visibility and performance.

➡️ Build citations across relevant directories and websites to improve your local search presence and credibility.

➡️ Boost your online reputation by actively managing and generating reviews and feedback from customers.

➡️ Utilize a dedicated local platform to streamline your local SEO efforts and track your progress effectively.

➡️ Ensure accurate and consistent business listings across different platforms and directories to enhance your online visibility.

➡️ Access a range of SEO services tailored to improve your website's search engine rankings and online visibility.

Pros: 

✅ Priced fairly 

✅ Does not charge extra for updating or editing your pre-existing listings

Cons:

❌ Have to manually fill up each citation form for each client

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Offers Custom Pricing Options

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What Reviews.io Does?

Reviews.io supports multi-location businesses by managing company and product reviews, boosting customer loyalty, and providing reputation management. In contrast, BrightLocal specializes in local SEO solutions, including review monitoring and citation building. While Reviews.io focuses on improving overall customer satisfaction, BrightLocal targets local search visibility.

Features:

➡️ Manage and showcase reviews from customers about your company.

➡️ Display and handle reviews specifically about your products or services.

➡️ Utilize a reputation manager tool to actively monitor and improve your online reputation.

➡️ Benefit from a wide range of integrations with other platforms and tools to enhance your overall marketing strategy.

Pros: 

✅ Easy to use and has an intuitive user interface

✅ Great customer support 

Cons:

❌ Highly priced and does not offer more than reviews 

❌ For the price, customers say they should also provide some other Local SEO tools and features

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Priced at $99 Per Month

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What Podium Does?

Podium is a reputation management platform with built-in AI tools for lead conversion and communication. It integrates with over 200 third-party sites and apps, surveys, and feedback forms. BrightLocal, on the other hand, focuses on local SEO, helping businesses improve their online visibility.

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Features: 

➡️ Monitor and respond to reviews from both Google and Facebook platforms.

➡️ Prompt customers to leave reviews through personalized invites.

➡️ Facilitate quick communication with website visitors through messaging features.

➡️ Engage with website visitors in real time through website chat functionality.

➡️ Seamlessly integrate a chatbox into your website for instant communication with visitors.

Pros: 

✅ Conversational AI employee who works as an AI assistant 

✅ Customer Support is really helpful and knowledgeable

Cons:

❌ Too pricey and not very cost-effective in the long run 

❌ Has a steep learning curve

❌ Has a lock-in contract period of 12 months 

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Priced at $399 Per Month

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What NiceJob Does?

NiceJob is a one-stop reputation marketing software for busy business owners on a budget. It automates review generation, referrals, and social media content. In comparison, BrightLocal focuses on local SEO, helping businesses improve online visibility.

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Features: 

➡️ Analyze the performance of your social media accounts with detailed insights and metrics.

➡️ Engage with your audience effectively through likes, comments, and shares on social media platforms.

➡️ Monitor conversations, schedule posts, and manage your social media presence efficiently.

➡️ Evaluate the sentiment behind social media mentions and interactions to understand customer perceptions.

➡️ Generate customized reports tailored to your specific social media analytics needs and objectives.

Pros: 

✅ Has a vast network of 3rd party integrations

✅ Great customer service

Cons:

❌ Missing a lot of essential features

❌ Does not have a citation builder 

❌ Runs into a few glitches here and there

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Priced at $75 Per Month

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What Thryv Does?

Thryv is a comprehensive platform that supports businesses in maintaining a strong online presence and provides essential tools for successful operations, including communication tools, a CRM, a marketing center, and a marketplace. In contrast, BrightLocal specializes in local SEO solutions, focusing on aspects like review monitoring and citation building to enhance a business's online visibility. While Thryv offers a wide range of business management features, BrightLocal concentrates on optimizing local search visibility through SEO strategies.

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Features: 

➡️ Organize and schedule your social media content across various platforms for effective management.

➡️ Create and optimize landing pages tailored to specific local markets to enhance online visibility.

➡️ Monitor digital channels and platforms to track brand mentions, reviews, and customer feedback.

➡️ Analyze the sentiment behind online interactions and mentions to gauge customer perceptions.

➡️ Plan and schedule your content with a structured calendar for consistent posting and engagement.

➡️ Design and customize email campaigns to engage with your audience effectively and personalize communication.

Pros: 

✅ Easy to use 

✅ Great Customer Support Team

Cons: 

❌ The Mobile app needs to be more optimized 

❌ Has a steep learning curve and can be overwhelming at times 

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Pricing structure not transparent

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What Uberall CoreX Does? 

Uberall CoreX is an AI-powered multi-location marketing platform designed to enhance your brand's visibility and prominence in local searches, ensuring that nearby and local customers can easily find and engage with your business. In contrast, BrightLocal specializes in local SEO solutions, focusing on strategies like review monitoring and citation building to improve a business's online visibility. While Uberall CoreX emphasizes AI-powered marketing for multi-location businesses, BrightLocal concentrates on optimizing local search visibility through SEO tactics.

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Features: 

➡️ Manage your business listings across multiple platforms effortlessly.

➡️ Gather valuable customer feedback to improve your products or services.

➡️ Handle your social media presence effectively to engage with your audience.

➡️ Receive real-time updates to stay informed about your business's performance.

➡️ Access comprehensive analytics to track and analyze your marketing efforts.

Pros: 

✅ Intutive User Experience

✅ Provides a ton of useful features

Cons: 

❌ Reports are not very comprehensive at times 

❌ Customers think more AI automations can really help 

Offers custom pricing options for different services

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What Advice Local Does?

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AdviceLocal provides local technology solutions, including citation management, with both API-based and manual citation services. It boasts a broad network of publishers, covering voice search and aggregators. On the other hand, BrightLocal focuses primarily on local SEO, emphasizing review monitoring and citation building. While AdviceLocal offers versatile citation services and extensive publisher coverage, BrightLocal specializes in optimizing local search visibility through SEO strategies.

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Features: 

➡️ Efficiently manage your business listings across various online platforms.

➡️ Monitor and respond to customer reviews with precision using our dedicated tool.

➡️ Implement a user-friendly store locator feature to help customers find your locations easily.

➡️ Access advanced tools for optimizing Google Business Profile and maximizing online visibility.

➡️ Ensure readiness for voice search queries to stay ahead in today's digital landscape.

Pros: 

✅ Intutive and easy to use 

✅ Offers White Label custom dashboard options 

Cons: 

❌ Support is a little slow at times 

❌ The UX is a little outdated and can use some more work

❌ Does not have Reputation Management

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Pricing is not transparent

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