What Synup Does

Synup is a partner-first platform that acts as a command center for agencies managing multiple clients. From a suite of best-in-breed local marketing products to comprehensive white label solutions, you get everything under one umbrella. We also help you acquire, manage, and retain more clients easily.

Key Features

🏆Extensive Local Marketing Tools: Our platform helps you meet every need of your local and SMB clients, right from business listing management and reputation management to full-scale social media management. Get a single login to manage client accounts for a variety of solutions. 

🏆Powerful automations to build scalable workflows for review management, listing updates, content creation, and a lot more,

🏆Get an agency-focused sales management tool and CRM that supports you through lead management, payment, client account management, and a lot more.

🏆Offload your work to our team of experts and grow your client business through a completely managed service offering.

🏆Get premium customer support access with dedicated personnel to handle your major accounts and deals

🏆Complete Whitelabel solutions to put your brand on the front and gain invaluable trust from your customers.

Benefits of using Synup

Synup helps you save hours spent on fishing for new business and then retaining clients to keep up with your MRR goals. There’s a lot more on the offer:

Complete Local Marketing Suite

Synup provides an extensive suite of local marketing tools to meet every need of your SMB and local business clients. From listing management and reputation management to social media marketing - manage it all through a single login. No more juggling multiple tools.

Powerful Automation 

Take the busy work out of your day-to-day schedule. Automate tedious, repetitive tasks with Synup's powerful automation capabilities.

CJ Leads – Complete client lifecycle management

With the CJ Leads platform, you get a centralized client hub for complete lifecycle management. Handle everything from lead acquisition and payments to account management, all in one place designed for agencies.

Managed Services Option

Need an extra hand? Offload work to Synup's team of experts through their managed services offering. They'll handle core tasks while you focus on strategy and growing your client base.

Dedicated Support

Get premium customer support with dedicated personnel assigned to your major accounts and sales opportunities. Never get stuck without expert help.

True White-Labeling

Establish your brand as the trusted face for clients by white-labeling Synup's solutions under your own brand name and identity.

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How to get started with Synup

Sign up for a demo and tell us your specific requirements. We’ll get your account set up. Once it is ready to go, you can explore your white label dashboard. Your clients will get a separate branded dashboard with a custom domain under your name. Based on your subscription, you can have full access to your client’s locations and accounts. You can also set up user-level permissions and logins to gain better control over your workflows.

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What SOCi Does

SOCi is a multi-location marketing platform that unifies your local marketing data and offers you a solution for several marketing needs. It competes with Vendasta on several fronts, from its main listing management offering to adjacent services like social media management.

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Key Features

• Enable enterprise and local teams to deliver on-brand responses to social engagements and publish top-performing social content with streamlined multi-location workflows.
• Ensure accurate and consistent business information across hundreds or thousands of listings.
• Deliver a branded and localized consumer journey across thousands of search-optimized local pages.
• Coordinate brand-consistent responses to reviews, track review sentiment, and monitor competitive reputation insights.
• Solicit and manage customer feedback with a powerful survey solution for local marketers.
• Manage localized social advertising campaigns and boosted posts across hundreds or thousands of locations.
• Deploy localized chatbots across hundreds or thousands of local Facebook Messenger accounts and ads.

Benefits of SOCi

• You deliver seamless on-brand social media experiences while ensuring local relevance through multi-location workflows.
• You maximize local search visibility and credibility by distributing accurate business information across a vast network of listings.
• You provide a cohesive, branded consumer experience from initial awareness to conversion through optimized local pages.
• You control your online reputation by coordinating review responses, tracking sentiment, and monitoring competitors.
• You gain valuable customer insights to drive retention and growth through powerful survey capabilities tailored for local marketing.

Pricing

They offer custom pricing

Pros

✅Scalable solution for businesses with multiple locations

✅AI capabilities are powerful and give you deep insights into your performance

Cons

❌Pricing can be higher for businesses with many locations

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What Moz Local Does

Moz Local is the local marketing wing of the SEO platform that deals with listing management and reputation management for multiple-location businesses. It’s a great tool with basic functionalities and integrates well with their SEO solutions. They use a separate vendor for their listing management offering. 
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Key Features 

• Keep your listings actively updated across search engines, online directories, social media, apps, and data aggregators from a single dashboard through ongoing listings sync.
• Eliminate confusion by identifying, confirming, and automatically deleting duplicate listings, not just suppressing them.
• Understand the required data and photos to complete your listings through profile optimization guidance, with automated distribution across Moz's partner network.
• Monitor, read, and respond to customer reviews on multiple sites from a centralized dashboard for reputation management.
• Track review sentiment, common keywords mentioned, and analyze customer feedback trends over time.
• Publish your local listing information and updates directly to Google and Facebook through native integrations.
• Share social posts, news, special offers, Q&As across multiple directories to engage customers.

Benefits of Moz Local

• You ensure accurate and consistent business information across listings with automated sync and distribution.
• You optimize profiles with complete data and visuals by following Moz's profile guidance.
• You control your online reputation by centrally managing reviews from various sources.
• Clear scores identify listing/profile gaps to focus your optimization efforts efficiently.
• Comprehensive reporting provides a 360-view of your online presence and local performance.

Pricing

$14 per month per location 

Pros

✅Integrates well with other local SEO tools in Moz, good choice for folks already using Moz

✅There are frequent updates to the platform, so user experience takes a hit at times

Cons

❌Publishes to limited number of listing sites

❌Customer service has been reportedly subpar for this offering

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What Birdeye Does

Birdeye is a leading local marketing platform with a great reputation management offering. They offer agency-specific solutions like Vendasta, but don’t have a whitelabel solution. The platform is great with user experience and reporting and has good integration capabilities.
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Key Features

• Manage business listings and updates across search engines, directories, apps, and aggregators from a unified dashboard.
• Identify, confirm, and automatically remove duplicate listings causing customer confusion.
• Get guidance on optimizing listing profiles with complete data and visuals, automatically published across partner networks.
• Monitor and respond to customer reviews from multiple sites through a centralized reputation management dashboard.
• Receive instant alerts for new reviews across major platforms, allowing quick response times.
• Track review sentiment analysis, common keywords mentioned, uncover feedback patterns over time.
• Publish listing updates, photos, offers, hours directly to Google and Facebook through native integrations.
• Enrich listings with rich content like photos, offers, descriptions to boost conversion rates.
• Share social posts, news, promotions, Q&As across directories to engage customers.

Benefits of Birdeye

• You optimize complete listing profiles with visuals by following guided best practices.
• You control your online reputation by managing reviews across sources from one dashboard.
• You gain consumer insights by analyzing sentiment, and common feedback themes over time.
• You boost visibility and local search performance with information-rich, enhanced listings.
• You identify and focus optimization efforts efficiently with clear profile completeness scores.
• You get a 360-view of your online presence and local performance through comprehensive reporting.

Pricing

They offer custom pricing

Pros

✅Great customer service with helpful resources

✅User-friendly platform with easy integrations

Cons

❌No white labeling for agencies/partners

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What Podium Does

Podium is an enterprise-grade reputation management and customer intelligence platform. The platform handles everything, from reviews to customer feedback management. They are also into lead management and payment workflows. The platform isn’t very wallet-friendly for smaller businesses.
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Key Features

• AI Review Replies: You can quickly generate accurate and personalized review responses using AI technology, saving you time and effort.
• Review Consolidation: Connect and manage reviews from multiple sites like Google, Facebook, Yellow Pages, BBB, and more from a single platform, giving you a centralized view of your online reputation.
• Contact Profiles: Customer reviews are automatically synced with their profiles, securely storing their information for better relationship management.
• Mobile App: Access the platform and manage reviews, leads, and customer interactions on the go with a dedicated mobile app.
• Unified Inbox: Manage all customer conversations across various channels from a single unified inbox, streamlining your communication efforts.
• Payments: Allow your customers to make payments via text or in-person for faster and more convenient transactions.
• Automations: Automate routine tasks and workflows to improve your team's efficiency and productivity.
• Integrations: Connect with over 200 tools and systems of record for seamless data flow and integration with your existing tech stack. 

Benefits of Podium

• Improve your online reputation and local search visibility by acquiring more positive reviews from satisfied customers.
• Streamline the process of acquiring and managing customer reviews across multiple platforms, saving you time and effort.
• Provide a seamless customer experience by engaging with leads and customers through their preferred channels, improving satisfaction and loyalty.
• Save time and resources with AI-powered review responses, automations, and centralized management of customer interactions.
• Gain valuable insights into your reputation performance and customer sentiment through comprehensive reporting capabilities.
• Maintain organized customer profiles and historical interactions for better relationship management and personalized experiences.

Pricing

Starts at $399 per month

Pros

✅User-friendly Dashboard

✅Scalable platform

Cons

❌Support is very slow

❌Too expensive for small businesses

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What Yext Does

Yext offers a large-scale solution that is designed entirely for agencies and resellers. The platform offers white-labeled solutions across listing management, reputation, social, and content. The platform is entre-prise grade and works smoothly, but the massive scale of operations makes it harder to get through support.

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Key Features

• You can power business listings across over 200 search engines, maps, apps and directories from one platform.
• Generate reviews at scale and manage all reviews from a centralized dashboard.
• Respond efficiently to customer reviews to boost satisfaction and win more business.
• You can add world-class AI-powered search to your website, transforming visitors into customers.
• Integrate premier AI search into your help center, agent console and case management workflows.
• You can uplevel your chatbots with advanced natural language processing to better answer customer questions.
• Create search-optimized landing pages for products, FAQs, locations and more to improve discoverability.
• Guide shoppers to relevant products, services and content through a personalized buying experience.

Benefits of Yext

• You deliver seamless search experiences across your eCommerce platforms and apps.
• You boost customer satisfaction and acquisition by promptly responding to reviews.
• You convert more website visitors into customers with an exceptional AI search experience.
• You gain valuable insights into visitor needs and interests through onsite search analytics.
• You elevate customer support with AI search integration into existing help desk platforms.
• You provide intelligent, contextual responses through AI-powered chatbots and virtual assistants.
• You drive more eCommerce purchases with seamless, personalized online shopping experiences.

Pricing

They offer a custom pricing

Pros

✅A comprehensive suite of tools that comes close to Vendasta’s offering

✅Agency-focused solutions

Cons

❌Customer support can be inaccessible

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What Brightlocal Does

Brightlocal is a complete local marketing solution that caters to multi-location brands as well as agencies. Their strength is the highly visual and insight-driven reporting. The UI of the platform is also really captivating. But it lags behind in terms of automations.
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Key Features

• You can audit over 300 data points across local search, citations, and Google Business Profile to identify issues and opportunities.
• track specific keyword rankings in target locations to monitor your visibility compared to competitors.
• Keep tabs on where competitors rank and uncover ways to continually improve your rankings.
• Generate customizable reports with a few clicks to share the impact of your local SEO efforts.
• You can white-label all reports and materials to reinforce your brand.
• Monitor reviews across over 80 sites, ensuring you never miss customer feedback.
• Scale review generation through SMS, email, and in-store campaigns to boost your online reputation.
• Convert more website visitors with easy-to-install review widgets showcasing customer praise.
• You can  identify, build and update business listings across hundreds of sites with one-time fees.
• You can sync data like opening hours changes across all listings in one click.
• You can schedule future Google posts like promotions or announcements in advance.

Benefits of Brightlocal

• You quickly pinpoint listing issues undermining local visibility and get actionable optimization guidance.
• You gain visibility into where you rank for critical keywords across different geographic areas.
• You stay ahead of the competition by monitoring their local rankings and SEO performance.
• You demonstrate the value of your work through professional, branded reporting.
• You control your online reputation by monitoring reviews from the most popular platforms.
• You improve customer acquisition by proactively generating new positive reviews at scale.
• You increase website conversions by showcasing a steady stream of fresh customer reviews.
• You save time by pushing universal listing updates across networks with a single click.

Pricing

Starts at $39 per month for a single location (additional cost for any updates on listings)

Pros

✅Great visualizations and reporting

✅Provide additional support to build authority on listing sites

Cons

❌The platform is manual in parts, so you end up paying for a lot of additional changes/updates, making it costlier in the long run.

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What Uberall Does

Uberall is a local marketing platform that offers solutions in listing management, reputation, and social media management along with some adjacent capabilities. The platform offers a delightful user experience. The pricing is cleanly tiered based on different local marketing needs.

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Key Features

• You can create, manage, and optimize business listings across over 125 online directories.
• Gain full control over your online reputation by monitoring, responding to, and analyzing local reviews.
• Centralize data insights on how customers find, experience, and engage with your business locations online.
• Chat directly with thousands of local customers across all your messaging channels.
• Create localized pages providing location-specific details and a clear path to purchase.
• Own and scale social media marketing efforts for your brand and every business location.

Benefits of Uberall

• Get real-time, 24/7 control over your business information everywhere it appears online.
• You gain valuable consumer insights to optimize locations based on finder behavior and engagement.
• You improve the customer experience by engaging visitors through their preferred messaging apps.
• You drive more conversions with location-specific info and seamless paths to transactions.
• You build brand awareness and engagement through localized social marketing at scale.
• You protect your online presence and brand reputation with round-the-clock monitoring and control.

Pricing

They offer custom pricing

Pros

✅The platform is very ser-friendly and intuitive

✅Customer support is proactive and responds quickly

Cons

❌The platform can require a lot of manual effort and some solutions are hybrid (partly automated/partly manual)

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What Localo Does

Localo is a local SEO platform with solutions such as citation management, local rank tracking, reviews management, and website building. It is a great tool for surface-level insights into your local SEO performance, something that small businesses can quickly get started with. However, deeper integrations and an extensive feature set is something that’s still underway.
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Key Features

• Complete personalized weekly tasks to gain more local search visibility and outperform competitors.
• Track your Google local rankings with an accurate rank checker tool.
• Stay up-to-date on when competitors catch up, allowing you to react instantly.
• Leverage AI to write Google posts faster, respond to reviews quicker, and update profiles smarter.
• Enhance your Google reviews and automate responses to improve customer relations.
• Protect your Google Business Profile from unwanted changes by competitors.
• Publish informative Google posts directly from the app or schedule them for later.
• Automate and scale local SEO services efficiently as an agency.
• Demonstrate your impact through clear reporting for clients.

Benefits of Localo

• Attract new customers by continually optimizing for better local search performance.
• Maintain a competitive edge by closely tracking your rivals' local rankings.
• You can save time and work smarter with AI assistance for local marketing tasks.
• Keep your customers informed with fresh, locally relevant updates.
• You can streamline your local SEO campaigns and scale operations as an agency.
• You can strengthen client relationships with transparent reporting on your efforts.

Pricing

Free for a single profile/location ($29 per month upgrade plan available for detailed tracking)

Pros

✅Provides weekly tips to improve your local SEO

✅Gives you insights into how competitors are doing

Cons

❌Hard to scale to multiple locations or clients

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What Reputation Does

Reputation is an end-to-end feedback management platform. The tool helps you capture customer feedback across multiple touchpoints through media like reviews and surveys. Then it helps you utilize this feedback to form better insights. It has powerful capabilities for brand reputation analytics.

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Key Features

• Collect feedback through traditional, conversational, and website surveys from one unified platform.
• Centrally monitor, request, and respond to reviews across sites while boosting review generation.
• Eliminate unresponsive communications through a ticketing system with automated workflows and customization.
• Ensure brand consistency and boost visibility across all business locations and listings.
• Convert leads by centrally viewing, responding to, and tracking messages from Facebook, Twitter, Google, and SMS.
• Optimize location pages for SEO and mobile with interactive maps, search widgets, and relevant content.
• You can publish social posts instantly or schedule them across all your brand's channels.
• You will gain real-time alerts, sentiment analysis, and competitive benchmarking for social media listening.

Benefits of Reputation

• You can gather comprehensive customer feedback through diverse survey types and channels.
• You will be able to control your online reputation while acquiring more customers through increased review volume.
• Improve customer satisfaction by never missing messages and responding promptly.
• Drive more foot traffic to locations by ensuring accurate listings and local search visibility.
• You can increase conversions by engaging leads through their preferred messaging platforms.
• Boost website performance with location pages optimized for search and mobile user experiences.
• Build brand awareness and engagement through consistent, automated social publishing.
• Monitor your brand perception and stay ahead of trends through in-depth social listening.

Pricing

They offer custom pricing

Pros

✅Complete solution package for a variety of needs – listings, reviews, and social

✅Powerful analytics capabilities

Cons

❌Platform is very expensive for small businesses who may not require all of the usecases offered

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What Whitespark Does

Whitespark offers an array of local SEO services and features. The platform is known for its reporting and analytics, along with a sleek, engaging user interface. Some of their services, like listing management, are completely manual – i.e. they handle it on their own instead of API-based solutions.

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Key Features

• Manage all your Google Business Profiles centrally from one convenient dashboard.
• You can bulk edit profile details like hours, descriptions, categories across multiple locations simultaneously.
• You can quickly find and add relevant services to your Profiles through an enhanced interface.
• Track your local rankings for keywords across locations with the powerful rank tracking tool.
• Discover new local citation opportunities and monitor existing citations.
• Automate review generation to boost your online reputation and visibility.
• Access affordable local SEO services and optimization packages.
• Build new citations and clean up listings through the renowned manual listing service.
• Leverage a more effective and affordable Yext listings alternative.
• Get enterprise-level local search solutions tailored for multi-location businesses.

Benefits of Whitespark

• Save time by managing and optimizing business profiles from a single place.
• Ensure brand consistency by updating location details across profiles in bulk.
• Improve local rankings and visibility by adding the most relevant service categories.
• Identify keywords and locations to focus optimization efforts.
• Build a strong local citation profile to bolster local search performance.

Pricing

Starts at $399 per location (one-time)

Pros

✅Customer support is available throughout

✅Highly visual and user-friendly reporting

Cons

❌Manual process, which means even smaller updates can take time and overtime it can increase costs

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What Widewail Does

Widewail is a reputation management tool for small teams that also offers complementary features such as listing management and social media management. Their unique selling point is the video reviews campaign that makes them stand apart in this list. Other features lack a little depth but it’s a good option for a team just starting out. 
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Key Features

• One unified dashboard to monitor and manage all your business listings.
• Widewail covers review sites, search engines, voice assistants, mobile apps, navigation systems, and more.
• Update your core business details once, and Widewail swiftly publishes it network-wide.
• Detangle your complex listing network and gain full visibility, even at scale.
• Automated NAP (Name, Address, Phone) alignment ensures consistency across the web.

Benefits of Widewail

• You establish an omnipresent, accurate digital footprint everywhere customers search.
• Centralized management saves you immense time versus tackling each listing source individually.
• Customers find reliable, up-to-date information about your business on the platforms they use.
• Scalable solution allows you to maintain citation quality at scale.
• Consistent NAP data boosts local search visibility by aligning with Google's priorities.
• Their intuitive interface provides clarity into your entire distributed listing ecosystem.

Pricing

Custom pricing

Pros

✅Video reviews acquisition campaigns

✅Integrates reputation management with social conversations and online listings

Cons

❌Publisher network is limited for listings

❌No white labeling options for partners

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What Advice Local Does

Advice Local is a hybrid tool – they utilize API-based solutions as well their team of experts to offer a host of local SEO services. It includes listing management, review monitoring, voice search optimization, and more. The reputation management capabilities are limited, but they have a wide list of publisher directories for listings.
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Key Features

• Automate the collection of new reviews and video testimonials.
• Access services to respond to reviews and manage social engagements.
• Integrate with hundreds of technologies for seamless workflow. Stop missing review opportunities with comprehensive monitoring.
• Leverage SMS technology to easily source video testimonial content.
• Power social ads, website content, and more with authentic video.
• Analyze sentiment at each stage of the customer journey. Identify the most frequently discussed topics by customers.
• Access in-depth reporting tools for teams and locations. Filter review data by site, category, rating, and more.
• Follow industry best practices for review collection and management.
• Maintain separation between your team and negative review emotions.
• Surface accurate listing data across the web. Monitor over 75 review sites, search engines, apps, and navigation platforms.
• Update business data once and push it across your entire digital presence.

Benefits of AdviceLocal

• Save internal resources by automating review generation. Improve response times and reduce effort for review management.
• Streamline operations through seamless technology integrations. Never miss opportunities to acquire new reviews and insights.
• Boost marketing performance with engaging video testimonial content.
• Keep website and ad content fresh with a constant supply of videos.
• Gain a comprehensive understanding of the customer experience and uncover areas for improvement by analyzing sentiment trends.
• Demonstrate accountability with granular performance reporting.
• Maintain a stellar online reputation through ethical practices and mitigate legal and financial risks from review violations.
• Manage negative feedback objectively through separation.
• Ensure customers find accurate listing details everywhere online. Monitor your presence across the most critical review sources.

Pricing

They offer custom pricing

Pros

✅Whitelabel options for partners 

✅Hybrid services ensure an added layer of checks

Cons

❌Service time can be higher

❌Customer support is reportedly slow

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What Chatmeter Does

Chatmeter offers a multi-location marketing platform that is focused on driving results through customer intelligence. They collect customer feedback and data through several channels and use it to optimize your presence online. Their local marketing suite expands to listing management, reputation management, and social media management as well.

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Key Features

• Attract and engage potential customers through listings on over 140 online directories.
• Uncover valuable trends and growth areas with AI-powered deep listening and analysis.
• Gain insights into your brand's performance compared to competitors and across locations.
• Build and manage your online reputation by monitoring reviews across multiple channels. 
• Engage customers at scale while flagging and responding to issues in real time.
• Leverage AI for social media management across all your brand's accounts.
• Build brand loyalty through real-time social responses and proactive issue resolution.  
• Drive more foot traffic with fully optimized local pages for local SEO, voice search, and zero-click searches.
• Perfect the online-to-offline customer experience through localized content and optimization.

Benefits of Chatmeter

• Increase brand visibility and reach more potential customers through comprehensive listings.
• Identify opportunities for improvement by analyzing consumer feedback trends.
• Benchmark performance to outpace competitors and underperforming locations.
• Control your online reputation while boosting satisfaction through responsive review management.
• Efficiently handle reviews at scale while prioritizing critical customer issues.
• Build customer relationships and trust through consistent social media engagement.
• Turn brand detractors into promoters by resolving concerns proactively.
• Capture more locally relevant traffic by optimizing for evolving local search behavior.  
• Provide seamless digital-to-physical customer journeys tailored to local preferences.

Pricing

Custom pricing

Pros

✅A dedicated and proactive support team

✅Whitelabel solution for agencies

Cons

❌It’s very costly for smaller businesses

❌UI of the platform can be better, it looks outdated

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What Planable Does

Planable is a delight to look at, although it is a growing platform. They offer very in-depth collaboration and approval workflow for your social content. Their UI for the content planner is also something that really stands out amongst other names on the list. Apart from social, the tool also offers GBP management features.
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Key Features

• Plan and keep your content organized through an interactive calendar view
• Preview posts as they look on the feed, easily customized for different channels.
• Invite collaborators, assign permissions, and get contextual feedback on every post (it’s almost like commenting on a doc)
• Add elements like emojis, GIFs, and hashtags easily.
• Separate workspaces for each brand and client
• Schedule recurring or evergreen content in advance.
• Categorize your social posts with labels for topics, campaigns, or brands.

Benefits of Planable

• Centralize your content planning with rich media libraries
• Visual, user-friendly interface for efficient content creation
• Streamlined teamwork through contextual feedback and approvals every step of the way
• Flexible scheduling and content repurposing capabilities to make the best use of your existing resources
• Multi-brand management and organization to do everything in one place.

Pricing

Starts at $13 per per month

Pros

✅Very interactive and visual content planner – with grids, calendars, lists, and other types of views

✅Tailored solutions for agencies along with whitelabeling options.

Cons

❌Analytics feature isn’t in-depth yet

❌They haven’t yet integrated AI in their workflows

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What Thryv Does

Thryv comes very close to what Vendasta will look for small businesses. It offers a one-off solution for customer management and marketing needs of growing businesses. This includes a robust CRM, pipeline and payment management, local marketing, and social media management as well.
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Key Features

• Automate routine office tasks to save up to 20 hours per week.
• Manage booking requests, appointments, invoices, and client information centrally.
• Post and track performance across all social media accounts from one dashboard.
• Access content libraries and leverage AI captioning to streamline social content creation.
• Allow customers to approve estimates, sign invoices, and pay online instantly.
• Transform estimates into invoices automatically with just a few clicks.
• Provide clients with a self-service portal for appointments, payments, file sharing and more.
• Give clients secure login access to a personalized customer portal experience.
• Update all business listings across directories from a single place.
• Monitor reviews, online ratings, and feedback through reputation management tools.

Benefits of Thryv

• Reclaim time for your core services by automating administrative work.
• Streamline operations by centralizing appointment, invoice, and client management.
• Build an active social presence consistently across platforms.
• Create engaging, on-brand social content efficiently with AI assistance.
• Accelerate cash flow by enabling online approvals and payments.
• Save time by bulk converting estimates to invoices with minimal clicks.
• Improve customer satisfaction with 24/7 self-service access.
• Deliver a secure, seamless digital experience for clients.
• Ensure customers find accurate, updated business information online.
• Boost your online reputation by soliciting feedback and promptly responding.

Pricing

$199 per location per month

Pros

✅Integrated client management and local marketing solutions for small businesses

Cons

❌Doesn’t offer separate tools for its solutions, so becomes a costly option for any individual solution a business might need.

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What TribeLocal Does

TribeLocal offers citation management features along with a surface-level overview of your business reviews and information. The platform is fairly basic, but a good starting point in terms of price for many businesses. The UI can be improved a lot.
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Key Features

• Perform a Citations Burst to find and claim listings across relevant local directories.
• Track reviews received across directories through the reputation management tool.
• Monitor your performance for key local business metrics using the rank-tracking option.
• Get personalized support from an Account Manager to analyze ranking fluctuations.
• Access custom dashboards providing consolidated web traffic analysis for your website.
• Monitor your competitors' local search rankings across Google, Yahoo, and Bing.
• Leverage offline marketing campaigns to complement your local SEO efforts.

Benefits of TribeLocal

• Improve local search visibility by controlling listings on authoritative citation sources.
• Uphold your online reputation by promptly responding to customer reviews.
• Gain insights into your local SEO performance through ranking and metric tracking.
• Stay ahead of the competition by quickly adapting your strategy based on ranking shifts.
• Identify areas for website optimization using centralized traffic analysis dashboards.
• Benchmark your local presence against competitors across major search engines.
• Drive more foot traffic and awareness through strategic offline marketing tactics.

Pricing

$29 per location per month for up to 30 citations

Pros

✅Simple to start with

✅Extensive publisher network for citations

Cons

❌Limited features, only surface-level functionalities

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What Direction Does

Direction.com offers full-scale SEO services – everything right from website audits, keyword research, and organic rankings to local SEO. Most of their solutions are service-based, but they have a tool for local SEO that helps in listing management, reputation management, and social. 

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Key Features

• Tailored SEO campaigns to dominate search rankings and drive revenue growth.
• Local SEO services to rank higher in local searches and get listed across 70+ directories.
• Web design and development to create stunning, high-converting websites.
• Conversion rate optimization through advanced testing, analytics and funnel refinements.
• Localized organic and paid social media marketing across relevant channels.
• Tools for publishing, content localization, central inbox and streamlined workflows.
• Reputation management solution to monitor, respond to and analyze reviews.
• Unified platform leveraging AI to control your online reputation efficiently.

Benefits of Direction

• Establish authority in your industry while increasing bottom-line profits.
• Capture more market share by connecting with high-intent local customers.
• Stand out from local competitors and become the go-to local business.
• Drive more website traffic through elevated search visibility.
• Convert more site visitors into customers with optimized user experiences.
• Streamline sales processes and maximize revenue from existing traffic.
• Expand your local social media presence and reach more nearby prospects.
• Build a stellar online reputation that attracts new business.

Pricing

$99 per location per month

Pros

✅Reporting is very user-freindly

✅Manual overview of services ensure better quality and accuracy

Cons

❌Can be expensive for small business

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What LocalFX Does

LocalFX has been introduced by WedFX as their local marketing wing. The tool is very well mashed into the SEO suite offered by WebFX. It has great local tracking functionalities, along with reporting and listing management services.  

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Key Features

• Centralized local listing management across multiple directories and locations.
• Automated syncing of business listing data updates across all platforms.
• Notifications for new customer reviews mentioning your business in real-time.
• Comprehensive analytics dashboards showing listing performance metrics.
• Custom widget and embed code creator to showcase reviews/ratings on your website.  

Benefits of LocalFX

• Avoid spending countless hours manually updating listings one-by-one.
• Ensure consistent, accurate business information across your entire online presence.
• Address negative reviews promptly to protect your reputation.
• Demonstrate transparency by sharing authentic customer feedback.
• Gain insights to optimize your local listing strategy for better results.
• Build trust and drive more conversions by highlighting positive customer voices.

Pricing

Starts at $499 per month (custom package)

Pros

✅In-depth reporting and Local SEO integrations

✅Managed account services help you get hands-free maintenance for your clients

Cons

❌Publisher sites are limited in the citation submission solution

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What Grade.us Does

Grade.us is a large-scale review management tool that works well for agencies, marketers and resellers. The platform has a network of leading review sites and also helps you get visibility in niche industry-specific sites like Healthgrades, TripAdvisor, Zillow, and Avvo. They also partner with Whitespark for listings management.
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Key Features

• Generate reviews on Google, Facebook, and over 100 industry-specific review sites through email and text campaigns.
• Monitor and respond to reviews from over 100 review sources with daily email notifications.
• Automatically showcase your reviews on your website through customizable review widgets.
• Share positive reviews across your social media channels for added promotion.
• Schedule and distribute comprehensive review performance reports.
• Fully white-labeled solution hosted on your own domain with no traces of Grade.us.
• Highly customizable and mobile-optimized review marketing assets.
• Handle multiple locations, integrate with other marketing channels like email/social.
• Advanced reporting and analytics for optimizing review generation campaigns.

Benefits of Grade.us

• Make it easy for customers to leave reviews, increasing your review volume.
• Uphold your online reputation by promptly responding to all reviews.
• Build trust and drive more conversions by highlighting customer praise on your website.
• Extend your review marketing reach through automated social sharing.
• Demonstrate the impact of your efforts with detailed performance reporting.
• Reinforce your brand identity through a seamless, white-labeled experience.
• Deliver professional-grade, high-performing review marketing solutions.
• Provide a consistent brand experience across all your business locations.
• Continuously refine your approach based on insightful campaign analytics.

Pricing

$40 per seat per month for up to 10 seats.

Pros

✅The tool is simple and very easy to get the hang of

✅The customization options available provide great flexibility

Cons

❌Customer support is not available at convenient hours for global customers

❌Pretty expensive for the feature set they offer

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What GatherUp Does

GatherUp specializes in customer conversations and using them to shape brand reputation. Their reputation management tool helps businesses in different aspects – from social listening to monitoring reviews. The platform helps you improve on your CX goals and overall engage better with your customers.

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Key Features

• AI-powered SmartReply crafts unique, personalized responses to customer reviews automatically.
• Smart Insights leverages AI to generate simple, actionable reports from customer feedback data.
• New AutoReply provides automated responses to positive reviews using AI-generated text.
• Focused on optimizing local SEO factors like review signals and ratings.
• Capture first-party reviews with review schema markup for website visibility.
• Generate reviews on third-party sites like Google, Facebook, and industry platforms.
• Comprehensive reporting shows the impact of your reputation management efforts.
• Build SMS subscriber lists from customers who leave positive feedback.
• Send personalized SMS marketing campaigns directly to engaged subscribers.
• Increase customer engagement, loyalty, retention, and revenue through SMS outreach.

Benefits of GatherUp

• Save time by automating personalized review response workflows using AI.
• Gain valuable customer insights efficiently through AI-powered analysis and reporting.
• Enhance brand reputation by promptly responding to positive feedback.
• Improve local search performance and visibility through review optimization tactics.
• Boost website SEO and conversions by showcasing authentic customer reviews.
• Maintain a strong online presence across popular consumer review platforms.
• Demonstrate the value of your reputation management services transparently.
• Build SMS marketing audiences of customers who already love your clients' brands.
• Drive sales and engagement through the powerful, personal SMS marketing channel.
• Increase customer lifetime value by cultivating loyalty through targeted SMS outreach.

Pricing

Starts at $99 per month per location for brands.

Pros

✅User interface is very clean and intuitive 

✅Very responsive customer service

Cons

❌The tool setup can be reportedly slow and takes a long time as per customers

❌Integrations with certain review sites is limited

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What HighLevel Does

HighLevel is a solid alternative for Vendasta’s pipeline management and CRM. They claim to have all tools one needs to run a business or agency in one platform – right from lead generation and management to customer retention. The platform helps you cover the journey for the whole customer life cycle. 

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Key Features

• All-in-one marketing platform with tools for lead capture, nurturing, and closing deals.
• Page builder to create websites, funnels, and high-converting landing pages.
• Drag-and-drop survey and form builders to capture leads.
• Online appointment scheduling and calendar management.
• Multi-channel automated follow-up campaigns (voicemail, SMS, email, Facebook Messenger).
• Two-way communication via mobile app to interact with leads.
• AI-powered conversation automation for booking appointments.
• Membership area and course creation with video hosting.
• Pipeline management for tracking leads through the sales funnel.
• Built-in payment processing via Stripe integration.
• Comprehensive analytics dashboards for lead sources and revenue.
• White-label desktop application with custom branding.

Benefits of HighLevel

• Streamline your entire marketing and sales process on one unified platform.
• Capture more leads through optimized web presences and lead generation tactics.
• Nurture leads into customers with personalized, automated multi-channel campaigns.
• Save time and increase conversions using AI conversation automation.
• Monetize your expertise by selling courses and creating membership communities.
• Manage your sales pipeline efficiently and close more deals.
• Gain visibility into marketing performance and revenue metrics.
• Reinforce your brand identity through custom white-labeling.

Pricing

Starts at $97 per month for up to 3 sub-accounts

Pros

✅The team is continuously innovating and coming up with upgrades

✅Offers an integrated one-login view of your entire business

Cons

❌Customer support can be a little backed up at times

❌Platform has a steep learning curve as reported by customers

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What NapoleonCat Does

NapoleonCat cuts down on the clutter to help you manage your routine social media work on its minimalist user interface. Their batch-level scheduling features along with an ever-listening social inbox makes them stand out. You will also find agency-specific and eCommerce-specific features and solutions.
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Key Features

• Publish content simultaneously across Facebook, Instagram, TikTok, LinkedIn, and Google My Business.
• Bulk upload images and sync post content to eliminate manual copying.
• Leverage AI to generate fresh content ideas and enhance existing concepts.
• Utilize platform-specific features like Instagram carousels, first comments, UTM tags.
• Access AI prompt templates tailored for each social platform.
• Centralized calendar view of your entire social media content strategy.
• Categorize and label content into organized campaigns.
• Collaborate with team members through shared drafts, tasks, and feedback.
• Automated syncing of post content and image uploading across platforms.
• Social inbox for community engagement and customer service.
• Auto-moderation to streamline conversations on Facebook and Instagram.
• Track performance with comprehensive social media analytics.
• Generate insightful reports to identify areas for improvement.
• Maintain a unified view of user interactions through Social CRM..

Benefits of NapoleonCat

• Streamline your social media management across multiple platforms.
• Create a consistent brand experience with simultaneous content publishing.
• Save time by automating repetitive content creation and upload tasks.
• Stay ahead with a data-driven content strategy powered by AI insights.
• Tailor content to each platform's unique capabilities and best practices.
• Maintain a cohesive, organized social media calendar for better planning.
• Enable efficient team collaboration and feedback on social campaigns.
• Engage your communities and provide responsive customer service seamlessly.
• Automate moderation to efficiently manage high conversation volumes.
• Measure performance with robust cross-platform analytics.
• Optimize social media ROI with data-driven reporting and insights.
• Build better customer relationships through a unified interaction history.

Pricing

$32 per month per user (for up to 3 profiles)

Pros

✅Has a unified social inbox to manage all conversations happening on your social channels

✅Platform is easy to navigate with a sleek UI

Cons

❌The platform has a slightly slower setup process so implementation takes time

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What NiceJob Does

NiceJob offers a good alternative to Vendasta’s reputation management offering. It is a full-scale reputation management tool that helps you automate everything related to customer reviews. The platform is very simple to setup and has a host of features that make the entire customer review process easier and streamlined. The platform is great for publishing reviews also but it serves very niche industries like Home Services, Health & Wellness, and Hospitality.
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Key Features

• Automated review generation software to collect reviews without manual effort.
• Automated sharing of new reviews across Google, Facebook and other platforms.
• Automated referral campaign emails and SMS sent to happy customers.
• Centralized management of review generation and referral campaigns.
• Social proof widgets showcasing reviews, bookings, and customer purchases.
• Easy-to-use, done-for-you website builder designed for small businesses.
• Real-time customer feedback collection through surveys and rating requests.
• Actionable insights into customer sentiment and areas for improvement.

Benefits of NiceJob

• Get 4x more reviews automatically to boost your online reputation and become a top-rated business by showcasing positive reviews across the web.
• Keep a steady flow of new business from customer referrals on autopilot and build trust and increase conversions by displaying social proof notifications.
• Save time by automating review acquisition and referral marketing efforts.
• Establish a professional web presence tailored for small business success.
• Uncover opportunities to better serve customers through direct feedback and make data-driven decisions to improve products, services, and operations.

Pricing

Starts at $75 per month

Pros

✅Customers like that it’s easy to use and the setup time is also very low

✅Offers a whitelabel solution for growing agencies/resellers

Cons

❌Automations are not comprehensive, and need backend support for any customizations

❌Limits the number of contacts with each customer

❌Its white-label solution has too strict eligibility criteria (25 sales before you sign up).

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What Sendible Does

Sendible is a great Vendasta alternative for a social media tool as it’s built specifically for agencies and partners. They have many handy collaboration tools in-built which makes it easier to manage social in a multi-user setup. The platform offers some very advanced capabilities for social media professionals, agencies, and businesses.

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Key Features

• Bulk scheduling and importing content for multiple platforms in advance
• Content ideation tools like holiday calendars, RSS feeds, and Google Alerts
• Built-in image editor and integration with GIPHY, Pexels, Canva for visuals
• Client onboarding to secure dashboards without password sharing
• In-app approval workflows to prevent accidental posts
• Automated performance reports showcasing top content and trends
• Centralized social inbox for monitoring comments, messages, mentions
• White-label branding capabilities for the entire dashboard

Benefits of Sendible

• Save time by scheduling a month's worth of tailored content in minutes
• Ensure a steady stream of fresh, engaging content ideas
• Optimize content for each platform with visual customizations
• Streamline client collaboration and feedback with secure dashboards
• Maintain brand control and post quality through approval processes
• Make data-driven decisions using automated performance reporting
• Provide responsive audience engagement across all interactions
• Reinforce your brand identity and build trust with white-labeling
• Create a new recurring revenue stream by reselling the white-label solution
• Enhance security by eliminating password sharing with clients
• Impress clients with data-driven reporting on campaign performance

Pricing

$129 per month

Pros

✅Bulk scheduling options for managing content at scale

✅Offers agency support with whitelabel options

Cons

❌ No AI support for content creation and other usecases

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