What Synup Does

Synup helps you take care of your Google reviews – which includes pretty much every functionality you’ll need. Right from Google reviews analytics to automated responses powered by AI, you’ll get everything you need for managing google reviews in one dashboard. The software also helps you list and manage reviews across all major sources to get more eyeballs on your business.

Key Features

🏆Use custom response templates to write personalized responses to positive or negative Google reviews. 

🏆Our prompt Google review notifications always keep you in loop so you never miss a new review.

🏆Automated review request campaigns, custom review pages, and integrations with 100+ CRM systems to help you generate Google reviews whenever there’s a new customer.

🏆Use our AI integration to automatically generate a response based on rating, sentiment, location, and other factors.

🏆Custom leaderboards gamify review-gen for your team and incentivize managers to manage their location reviews better.

🏆Synup also gives you in-depth data and insights on your online reputation, Google review trends, sentiment analysis, and a lot more.

🏆Manage Google profile Q&A in one place

🏆Attractive review widgets to embed and use your Google reviews as social proof on your website and other channels

🏆Complete Whitelabel Google review management solutions for agencies and resellers to scale

Benefits of Using Synup

Here’s how Synup helps you take full control of your Google reviews:

Personalized Review Responses

You can craft personalized, appropriate responses to both positive and negative reviews, helping build trust and strengthen customer relationships.

Prompt Response Time

Synup ensures you never miss a new review, allowing you to address feedback promptly and maintain an active, attentive online presence that enhances your reputation.

Proactive Review Generation

Don't just monitor reviews – actively generate more through automated review request campaigns. It ensures a steady flow of customer feedback after every new interaction and also improves your brand reputation online.

AI-Powered Automation

Fully automate the review response process with AI-generated responses to save significant time and effort while maintaining a personalized approach.

Gamified Team Motivation

Utilize custom leaderboards to gamify review generation and incentivize managers to actively manage their location reviews better, fostering a culture of customer-centric engagement throughout your organization.

Comprehensive Analytics

Gain valuable insights into your online performance, sentiment trends, and competitive standing through robust analytics and reporting capabilities, empowering data-driven strategies to enhance your reputation continuously.

Scalable White-Label Solutions

Agencies and resellers benefit from complete white-label review management solutions, enabling them to scale their offerings and provide clients with a seamless, branded experience.

How to get started with Synup

Managing google reviews on Synup is easy, we help you sync and respond to all your reviews in one place. Sign up for a demo, get your account set up, and connect your Google business profile. Once it is ready to go, explore our reviews dashboard. You can start by checking your review analytics to guage your current performance. Just go to top navigation menu > Reviews > All Reviews > Review Analytics.

Next, think about about generating more reviews for your business. Head to Reviews > Generate Reviews > Create New Campaign. This will help you set up new email/SMS campaigns to gather more Google reviews for your business.

What ReviewTrackers Does

ReviewTrackers is a company by InMoment that does a whole bit around Customer Experience management. They offer a reputation management platform that helps you keep track of all your Google reviews. They have basic review monitoring functionalities along with a handy workflow for acquiring more reviews.

Key Features

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• Customizable response templates enable you to craft appropriate responses tailored to different types of reviews (positive, negative, specific scenarios, etc.).
• Valuable Insights Through Analytics and Reporting:
• Comprehensive analytics and reporting capabilities provide deep insights into your online reputation and performance metrics.
• The tool offers an intuitive, user-friendly interface, making it easy to navigate and manage your reviews and online reputation.
• Seamless integrations with popular business tools like Salesforce and HubSpot enable efficient data sharing and streamlined workflows.

Benefits of ReviewTrackers

• Collaboration tools allow team members to contribute to review responses, ensuring a consistent and well-thought-out approach.
• Data-driven insights empower you to make informed decisions and continuously improve your online presence and customer experience.
• Customizable dashboards allow you to tailor the platform to your specific needs and preferences.

Pricing

Offers custom pricing per location per month

Pros

✅Analytics and colorful visualization for review data

✅Actionable insights into the customer feedback

Cons

❌Pricing no optimal

❌No customization available for email and SMS features for review acquisition

❌Doesn’t offer custom leaderboard reports to incentivize managers

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What Birdeye Does

Birdeye is a full-scale reputation management platform. The tool has a lot of features that help you do everything related to Google reviews. They take an innovative approach to review generation and customer experience. The centralized dashboard gives you a bird's-eye view (pun intended) of your online presence.

Key Features

• Aggregates customer reviews from over 200 sources, including Google reviews.
• Enables businesses to respond directly to reviews from the dashboard for efficient feedback management.
• Leverages NLP and advanced analytics to analyze review content and understand customer sentiment.
• Allows organizing reviews using custom filters like rating, region, product, etc.
• Provides AI-automated response capabilities for drafting review replies efficiently.

Benefits of Birdeye

• You get a unified view of your online reputation across a vast network of review sources.
• Prompt responses directly from the dashboard enhance customer satisfaction and reputation management.
• Powerful text analytics provide valuable insights into customer sentiment and emerging trends.
• Customizable review organization helps you prioritize and address critical feedback effectively.
• AI-assisted review responses save significant time while maintaining a personal, brand-consistent voice.

Pricing

$299 per month per location

Pros

✅The tool is user-friendly and intuitive

✅Customer support is very proactive and responsive

Cons

❌Does not offer custom leaderboard reports to encourage better reviews from managers and team

❌The platform is very expensive for Google reviews

What SOCi Does

SOCi is a local marketing platform for businesses with multiple locations. Its review management feature gives you surface-level insights and overview into your Google reviews along with a few other platforms.

Key Features

• Aggregate customer reviews and ratings from over 20 online platforms like Google, Facebook, Yelp, and industry-specific sites into a unified dashboard.
• Leverage GPT-4 to generate review responses based on specified criteria.
• Set up auto-reply and approval workflows to respond promptly to reviews.
• Get email notification alerts encouraging location teams to reply to reviews.
• Identify emerging sentiment trends in reviews across platforms.

Benefits of SOCi

• Centrally manage your online reputation from a single dashboard.
• Craft thoughtful, on-brand review responses with AI assistance.
• Boost customer satisfaction by replying quickly and consistently to reviews.
• Keep local teams engaged in reputation management through notifications.
• Stay ahead of potential issues by analyzing review sentiment data.

Pricing

Offers custom pricing for reviews

Pros

✅Very useful reporting and insights capabilities

✅Easy to use and manage Google review

Cons

❌It’s a little complex and UI is not intuitive enough

❌The integrations are limited and do not cover all review sites comprehensively

What Reputation.com Does

Reputation is a platform of scale, with customer experience at the center of all its offerings, it has a reliable Google review management tool as well. Reputation helps you connect with customers and gather feedback at multiple touchpoints.

Key Features

• Request reviews from customers via email or SMS to boost review volume.
• Respond to reviews across all major listing sites from a centralized platform.
• Gain AI-based insights and recommendations to improve your local review strategy.
• Measure key review metrics with customizable dashboards and reporting.
• Track review volume, quality, and sentiment at brand, regional, or location levels.
• Share review metrics through customizable dashboards and automated reports.
• Respond to customer feedback with templated or AI-generated response messages.
• Analyze trends in review metrics and sentiment across all business locations.

Benefits of Reputation

• Streamline the review solicitation process to generate more online reviews.
• Efficiently manage your reputation by replying to reviews from one place.
• Leverage AI-driven guidance to optimize your review acquisition tactics.
• Stay on top of your online reputation with clear visibility into key metrics.
• Understand review performance holistically or drill down by region/location.
• Easily distribute reporting on your review program's success.
• Show customers you value their voice with timely, on-brand responses.
• Identify strengths and opportunities by monitoring sentiment patterns.

Pricing

Offers custom pricing after quote request

Pros

✅Customizable reports and dashboards

✅Easy to transition and navigate once setup
✅Offers managed services for reviews

Cons

❌Very expensive for managing Google reviews alone

❌Site integrations are limited for review responses

What Podium Does

Podium is a customer interaction platform with Google review manager as one of its key offerings. Offers a well-rounded solution for business reviews, with AI powered response capabilities. It is a little heavy on the pocket for smaller businesses.

Key Features

• Connect all key review sites like Yellow Pages, BBB, DealerRater and more to consolidate customer feedback in one central location.
• Leverage AI to generate accurate, personalized review replies quickly and effortlessly.
• Automate review invitation and reminder processes to maximize your review acquisition.
• Consolidate review monitoring and management across important platforms into a single solution.
• Access in-depth reporting to track review sources and analyze your reputation's evolution over time.
• Automatically sync reviews with corresponding customer profiles for secure data storage.
• Stay connected to your business anytime, anywhere with the mobile app - never miss new leads or reviews.

Benefits of Podium

• Streamline your online reputation management by unifying review activity from multiple sources.
• Maintain a consistent, brand-appropriate voice when responding to reviews with AI assistance, saving valuable time.
• Increase your review generation by automating outreach to customers at optimal touchpoints.
• Centralize control over your business's reputation across all priority sites and channels.
• Gain visibility into key metrics to optimize your review acquisition strategy and track progress.
• Easily associate feedback with customer data for better context and targeted follow-up.
• Ensure responsiveness by accessing review alerts and taking action instantly from your mobile device.

Pricing

Starts at $399 per month

Pros

✅Set up of the platform is easy with very intuitive feature set

✅Integrates easily with your customer engagement workflows

Cons

❌A little on the expensive end and has features that may add complexity to the review management process

❌Sometimes changes in plans are not seamless and get dragged unnecessarily.

What Chatmeter Does

Chatmeter presents itself as a multi-location intelligence tool. Its Google review management software covers all the necessary functionalities for reviews. What stood apart to us what the option to manage reviews from a global customer base with useful features like translation.

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Key Features

• You can respond to hundreds or thousands of customer comments rapidly as they're posted.
• Choice of response approach - leverage generative AI, suggested response templates, or custom responses. Their natural language processing ensures the right fit.
• Extract insights from reviews using Sentiment, their AI-powered sentiment analysis solution.
• Synthesize unstructured data like reviews, comments, photos to deeply understand the customer experience.
• Accurate translation for local Google, Apple Maps, Bing, Yelp listings.
• Understand and promptly address feedback in any language, even from afar.

Benefits of Chatmeter

• Never miss responding to feedback, preventing issues from escalating.
• Maintain consistent voice with AI-generated or template responses.
• Uncover opportunities from synthesized customer sentiment insights across channels.
• Provide a localized experience by engaging customers in their language.
• Save huge time and effort with automation doing the heavy-lifting.
• Build loyalty by showing you truly listen and value the customer voice.

Pricing

Offers custom prices for all services

Pros

✅Customer support is proactive

✅Easy to integrate in your existing CRMs

Cons

❌Frequent review reporting glitches and bugs that limit reliability

❌Reporting can be a little complex, with fewer pre-built reporting templates.

What Grade.us Does

Grade.us is a good tool for small-mid business that need basic level Google review management functionalities. It has limited integrations with review sites. Apart from Google, they also help you manage reviews across niche sites like Healthgrades, TripAdvisor, Zillow, and Avvo. But their review generation campaigns are very in-depth and useful.

Key Features

• Review generation through email and text campaigns across Google, Facebook, and 100+ industry sites.
• Review monitoring and response capabilities for 100+ review platforms.
• Automatically stream reviews to your website widget and share on social media.
• Scheduled reporting on review performance to track reputation improvement.
• Automate the review solicitation process with customizable email drip campaigns.
• Provide your customers a streamlined, minimal-click process to leave reviews on preferred sites.
• Collect customer contact info via branded forms for email/SMS campaigns.
• Self-serve kiosk mode for your customers to trigger review requests.
• Customize email drip timing, senders, subjects, and number of follow-ups.

Benefits of Grade.us

• Make it easy for customers to share their feedback on priority review sources.
• Stay aware of reviews across platforms with monitoring and notification capabilities.
• Amplify your positive reputation by showcasing reviews on your website and social channels.
• Gain visibility into your review program's impact through scheduled reports.
• Remove friction from the review generation process through automation.
• Increase review response rates by simplifying the customer experience.
• Build your review outreach database through branded intake forms.
• Capture customer feedback instantly with self-serve kiosk mode.
• Optimize your email cadence for maximum review conversion.

Pricing

$40 per seat per month for up to 10 seats. $25 per seat per month for 10-100 seats.

Pros

✅The tool is very simple and minimalist

✅Customization options are good for the review responses and dashboard

Cons

❌Expensive for managing Google reviews alone

❌Analytics and tracking capabilities of the platform could be better

What GatherUp Does

GatherUp’s Google review manager streamlines every aspect of reputation management for local businesses. It also offers whitelabel options for agencies who manage multiple clients.

Key Features

• Automated requests and reminders to generate customer feedback and reviews via email/SMS
• Branded and visually appealing review request designs
• Ability to request first-party reviews and syndicate to third-party sites
• Personalization, customization, and advanced options for review requests
• Monitoring of over 50 review sites including Google Q&A, Facebook, TripAdvisor, BBB
• Capture net promoter scores, ratings, surveys, and customer feedback
• AI-generated review response suggestions to save time
• Email notifications for new feedback and reviews
• Detailed reporting on reviews, ratings, feedback metrics
• Review widget to display ratings/reviews on your website
• Conversion pop-ups using review content for social proof
• Improves local SEO, website content, and listings with review data
• Social sharing capabilities for review content

Benefits of GatherUp

• Proactively generate more reviews through automated multi-channel outreach
• Provide a consistent on-brand experience for customer review solicitation
• Control your online reputation across first and third-party review sources
• Tailor the review process to your specific needs and preferences
• Stay updated on customer feedback across all major review platforms
• Gain insights into customer sentiment through ratings and surveys
• Maintain responsiveness standards with AI assistance for review replies
• Never miss new reviews that need a response
• Clearly measure review program performance and customer voice
• Build trust and conversion by showcasing customer praise on your website
• Use social proof from reviews to convert more website visitors
• Boost local visibility and SEO performance leveraging review content
• Amplify positive customer voices across your social media channels

Pricing

Starts at $99 per month per location for brands.

Pros

✅Simple and intuitive with less clutter 

✅Support is proactive and responsiv

Cons

❌Setup and review sync is a little slow as per some customers

❌Can be expensive for smaller businesses, especially with many locations

What Trustpilot Does

Trustpilot is a well-known customer review platform that integrates tightly with Google and helps businesses manage and promote authentic customer reviews. It provides robust review analytics, automated request tools, and trust-building social proof features for websites and campaigns.

While it isn’t fully white-label, its brand power, customization options, and third-party integrations make it a strong addition to your Google review management stack. 

Key Features

• Automated email and website review invites
• Google Seller Ratings syndication
• Review widgets for websites and landing pages
• Advanced moderation and fraud detection
• Review response workflows and alerts
• Public profile pages for SEO and visibility
• API access and integrations with ecommerce platforms

Benefits of TrustPilot

• Understand how customers discover and interact with your listings before visiting.
• Never miss responding to your reviews with an automated consolidated inbox.
• Improve operational efficiency by delegating review management per location.
• Targeted expert guidance for continuously optimizing your local search presence.
• Latest insights into extracting maximum value from your reputation management efforts.
• Seamless integration with the systems and platforms you already utilize.

Pricing

Free tier available. Business plans start at $225/month.

Pros

✅ Strong Google integration and syndication

✅ Widgets help drive trust and conversions

✅ Large, trusted brand with high visibility

Cons

❌ Not a fully white-labeled platform

❌ Limited flexibility on branding or dashboard customization

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A good Google review management tool that not only helps you seamlessly take care of your existing reviews, but also helps you generate more positive reviews to help your local rankings. While almost all review tools provide the option for managing Google reviews, it’s best to think of the longer term and pick a tool that gives you the option to scale to other review sites as well.

Try Synup’s Google review tool!

Synup helps you connect all your locations on Google and manage reviews seamlessly. We also help you rank better for relevant local search terms by improving your online reputation.

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Top 10 Google review management tools: FAQs

1. How do I manage my Google reviews?

Managing Google reviews for one or two locations is possible manually. But it becomes tedious when you do it for multiple locations. That’s where having a Google review manager tool like Synup helps.

2. What is a review management tool?

A review management tool is software designed to help businesses manage customer feedback across multiple platforms, including Google, Yelp, TripAdvisor, and social media. Tools like Synup streamline the process of soliciting, tracking, and responding to reviews, enhancing online reputation and customer trust.

3. What are review generation tools?

Review generation tools are software solutions that simplify the process of requesting customer reviews. They can automatically send review requests to customers, making it easier for them to leave reviews. These tools can also save time for both the business and the customer, increasing the likelihood of receiving positive reviews and enhancing online reputation.

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